An apple with a bite taken out, two interlocking Cs, and a tick. Thanks to the power of their logos, Apple, Chanel and Nike have become instantly recognisable worldwide brands. But creating a brand that customers identify with is about so much more than a great logo.
Getting your branding right is the key to being visible, memorable and attracting your ideal clients. But where do you start? And if you already have a brand, how do you ensure it reflects you and your business? Fortunately, we know a woman with some answers. 💡
Here’s why you need to tune in
As a brand coach, Julia Heffer gives her clients the tools they need to showcase their business at its best. She helps them work out why they do what they do, who they do it for, and what their values are so that they can stop feeling stuck and clearly communicate a message that resonates with their audience. Julia calls it a brand blueprint, and she’s here to share heaps more top tips in this must-listen episode.
Here’s what to listen out for:
[02:27] Should you develop your brand before or after you’ve launched?
[03:56] What is branding?
[09:38] How important is brand photography?
[11:29] How can you get brand coaching from Julia?
[17:39] Why identifying your values is important.
So if you’ve ever felt branding was a little overwhelming, or you’re stuck and need someone to help you unlock your vision, tune into this podcast and then check out Julia’s new brand coaching programme.
Build a brand you love. 💙❤️💛
▶️▶️▶️ Press play now.
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Useful links and resources mentioned in this episode:
Episode 36 – Why values matter with Mike Jennings
Episode 111 – How to win clients through Instagram with Julia Heffer
Connect with Julia
Website ｜ Instagram ｜ Facebook ｜ LinkedIn
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