Your business is rocking, you’re in your groove, and then bam! 💥 The pandemic hits and one of your sources of income comes to a halt overnight. What do you do? Well, if you’re Mel Cant – stuck in a scenario that has become all too familiar to many in this past year – you take the bull by the horns and you do the mother of all pivots… with a little help from TechPixies, of course.
Having provided face-to-face training in social housing law to local authorities and housing associations for the past 15 years, Mel is an angel to those who find themselves in the devastating position of not having a roof over their head. What she doesn’t know about social housing law can probably fit on the head of a pin, but when it came to moving her training online and upskilling in social media she knew she needed a helping hand. Step in TechPixies and a little sprinkle of Social Media Magic. 🧚
Here’s why you need to tune in
Discover how the ‘woman who can’ managed to branch out alone without treading on the toes of the training providers she worked with. Hear how our life coaching and neurocoaching™ helped Mel stand her ground on her pricing and how Mel unleashed the power of LinkedIn to attract clients to her tribe. Plus, if you want to know how to grow your connections, this is the episode for you.
Here’s what to listen out for:
[05:17] Mel talks about moving her training online and why webinars weren’t the route for her.
[08:41] Mel stands her ground on her pricing.
[15:06] Joy talks about her pricing struggles.
[19:23] Mel recognises her worth.
[22:59] The power of ‘yet’.
[26:07] Mel reveals how she’s attracting people to her training via social media.
[33:57] Joy and Mel discuss how they ask for recommendations on LinkedIn.
[41:33] Mel talks about navigating how to do her training on her terms.
[46:26] Hear Joy’s thoughts on sales messaging.
[50:44] Listen to Mel’s thoughts on joining our Social Media Superhero Bootcamp.
PRESS PLAY NOW to hear what our training can do for you and how you can pivot from doing business face-to-face to online in a flash.
Links and resources mentioned in this episode:
Mel’s website – Mel Can Training
Sparkle and Thrive Podcast – Earn What You’re Worth Series
Kyle Cease – The Illusion of Money
Jennifer Allwood – Fear is Not the Boss of You
Transform your work life. At TechPixies, we’re turning around the work lives of women everywhere with our award-winning 90-day Transformational Social Media Magic Programme. See what we can do for you by signing up for our next bootcamp, and be sure to check out our founder’s brilliant book.
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