What are the best new Instagram trends that you should make the most of in 2023?
Hmm! 😕
We all know that trying to keep up with the changes to the Instagram algorithm is like a game of whack-a-mole. But Adam Mosseri (Insta’s big cheese) helpfully dropped some handy hints earlier this year about what the platform will be focusing on (for the next 2 minutes at least):
🔥Inspiring creativity
🔥Helping people discover new things
🔥Sparking connections
Ok, if you still feel like you’d be better off putting your finger to the wind, we’ve got you! Our Insta ninja Sophie Bradley is here to help guide you through what the above actually means.
Here’s why you need to tune in
Come and discover why EVERYONE is in a bit of a huff with Instagram right now, get the gossip on why carousel posts should be part of your content strategy this year, and find out why collaboration is king (or queen! 👑). Sophie also has a fab tip on how to be a scroll stopper that you don’t want to miss.
Here’s what to listen out for:
[00:40] Why is everyone upset with Instagram right now?
[10:14] It’s not just about Reels in 2023.
[15:04] See our recent TechPixies strategy on Instagram.
[17:07] A top tip for your captions.
[22:51] Should we be using hashtags?
[25:48] What’s the deal with shopping on Insta?
[28:18] Sophie’s final top tips for using Insta in 2023.
[31:30] The sales are in the (e)mails.
To get all the goss, press play now. ▶️▶️▶️
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Useful links and resources mentioned in this episode:
TechPixies Social Media Superhero Bootcamp
Connect with Sophie
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